In this blog, I will be sharing valuable information about WHY you should go for free SEO tools. 

In the initial days of doing internet marketing, almost 90% of people are not able to pay the high subscription amount of the paid SEO tools. 

We have limited resources and less amount of money to spend on various tools.

I might be assuming that you are a beginner in this field and want free and a better solution for your website to rank on Google.

Note: All the FREE SEO tools which I will be going to suggest to you are not exactly free for a lifetime. Some might be free for some days and some tools are based on the usage.

So, Let’s get started.

1. Google Keyword Planner Tool

It is a free SEO tool that helps us to find the right keyword whether you are writing your blog post and planning to run a google ad.

Doing keyword research is the biggest task for a newbie who really wants to write and provide some valuable content for their audience.

If you are done with finding the right keywords for your blog, then you are done with your 80% work.

google keyword planner

You can log in to Google keyword planner with your existing Gmail account credentials.

You can access the tool through Google Ads also. There is an option Tools and Settings,

click on that and you will find the Keyword Planner option in the drop-down menu.

Keyword planner

Once you open keyword planner, you will find 2 ways to create your keyword plan-

1. By clicking Discover new keywords, you will get new search keyword ideas.

2. If you already have some keywords, then you can get the search volume and forecast of those keywords by clicking Get search volume and Forecast.

2. Google Search Console

The 2nd tool is also from Google. After all, Google is everything for an internet marketer.

In today’s day and age, even before making any small buying decision, firstly we check that product on Google and then compare it, see lots of reviews, and then finally buy it.

Google search console is also a free SEO tool that helps us to understand our website better from the inside.

Google search console also gives us insight into the errors which occur in the pages of the website.

Search console

Click on start now (In the above image)

And you will get a whole lot of information about your website.

Which are the top pages of your website which rank on SERPs?

On which keyword your website is ranking?

At which position in SERP, your website occurs when a user searches?

Insights of Total clicks, total impressions, average CTR, and Average Position.

It gives you the report of all those pages which are not indexed by Google.


If you are really serious about getting your website rank on google search Engine Rank Page, then you should integrate it with your WordPress blog or website.

3. Answer The Public-Keyword Research Tool

Our next free SEO tool is my personal favorite and I personally use it to get some keyword ideas for my blogs.

The way Answer The Public shows the keywords are just amazing.

The essential character of this tool is that it shows the questions asked by the audience on different forums, social media like Facebook, blogs, question-and-answer website like Quora.

All the other tools get the results through Google Keyword Planner except this one.

Look at the below image.

answer the public

If you want to search for some keywords to write a blog or just want to do some keyword research for your project then Answer The Public shows the desired results for you.

I just search randomly the related keywords to digital marketing to show you guys an example of how it works. (In the above image)It basically shows the long-tail keywords through which a beginner can easily rank on SERPs.

answer the public

I highlighted some words in the above image as you guys can see.

This is the magic of this tool. It shows the results in the questioning form(What, where, how, when, why) which is easy for a blog to address the main point of their audience regarding that topic.

I hope you guys are loving the valuable information.

So, Let’s jump into our next free SEO tool.

4. Yoast SEO Plugin

I hope you guys are liking the list till now.

Now, I assume that you guys already know about what are Plugins.

If don’t, then, Plugins are the kind of extensions that are already present in our WordPress dashboard.

There are so many plugins out there in the market. Some of them are free and some are paid.

Yoast SEO plugin is the best free SEO plugin among all others.


yoast seo plugin

YOAST SEO plugin helps us to show the real Google preview of our blog post.

Cool, Isn’t it?

This is the example of this post which you are reading right now.

This post might look like the above image in SERPs.

Next is,

XML Sitemap Generator. 

The second feature I like about this plugin.

XML Sitemap is the most important thing to show our website on Google. The spiders crawl and index the data of all the pages presented on our website and show the data to the users.

Whenever you add a new page to your website, you don’t need to submit the XML Sitemap each time. 

The plugin will automatically update your sitemap.

yoast seo

5. Exploding Topics

At present, what happens if you get those topics and keywords which will be going to be trending in the near future?

I think it would be a piece of great information to keep you ahead of the other bloggers.

This free SEO tool takes you one step ahead while searching for a topic or keywords for your next blog post.

free seo tool

Exploding Topics tool is very impressive to find a topic or a keyword for future reference.

This way, you can create your content on emerging topics or optimizing the old content which was already published related to the same topic.

There are different types of categories to find data related to your niche.

categories in exploding topics

For example: if you are searching for marketing, then just hit the marketing button and you will get all the suggestions that are just started to trend.

Exploding topic suggestions

These are the best free SEO tools that I recommend to use if you are a beginner or intermediate.

If you have any queries regarding these free SEO tools, then please let me know in the comment section.

I will definitely reply in the next 24 hours.

If you like this valuable information then visit my other blogs by click here.